Looking for a leading UK influencer marketing agency to launch an impactful influencer marketing campaign? FYI has you covered.
At FYI, we create, launch and manage influencer marketing campaigns from start to finish. Our creators produce engaging content that captures attention and delivers results. Once created, this content is amplified through strategic social media advertising to drive awareness, engagement, traffic and sales.
THE BENEFITS OF INFLUENCER MARKETING
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Reach your target audience through influencer marketing campaigns. We connect you with creators who have followers interested in your niche.
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Influencer marketing generates awareness, engagement and desire for your brand, products and services using authentic, relatable content.
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Use the trusted voice of influencers to educate your target customers about your brand, products or services through authentic storytelling.
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Enrich your content strategy and bring creativity to your campaigns by collaborating with experienced social media influencers.
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Build trust and credibility quickly by using influencers to create genuine recommendations across your social media channels.
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Influencer-generated content inspires action by engaging your target audience with relatable and impactful messaging.
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Collaborating with influencers provides a rich bank of content that can be used on your organic social media channels to build trust and in paid social ads to drive traffic and boost sales.
Free Influencer Campaign Consultation
Discover how leading brands leverage our expertise to run high-impact influencer campaigns. Explore our social influencer success stories and see how FYI has delivered measurable results for brands across the UK. Start your journey now and receive a free influencer campaign consultation from the go-to social media influencer marketing agency.
HOW IT WORKS
THE FYI FRAMEWORK
The FYI Framework is a tried, tested and proven methodology designed to deliver outstanding results for every influencer marketing campaign.
01 - INFLUENCER RESEARCH,ENGAGEMENT & SELECTION
We start by researching, validating and engaging influencers based on your objectives and goals. We focus on influencers who:
Have a strong creative presence on social media channels
Resonate with your target audience
Hold genuine authority in your niche
Show a clear passion for your brand
Produce high-quality, engaging content
Tell authentic stories
Are eager to collaborate long-term
Once applications are in, you choose the creators you want to work with.
02 - CAMPAIGN BRIEFING & MANAGEMENT
Once you approve the selected influencers, we begin the full campaign briefing process. This involves sharing detailed creative briefs and contracts to guide influencers in content development.
We manage the entire campaign rollout, including distributing product samples and personalised information to the influencers. Our team also secures licences for using influencer-created content on your organic social media channels, ensuring proper creator tagging.
03 - Content Monitoring and Reporting
During your influencer marketing campaign, we collect all published content across Instagram (including Stories), TikTok and YouTube.
All media assets, including images and videos are available for download.
At the end of each month, we provide a detailed report featuring key metrics such as reach, impressions, engagements, clicks, leads and sales.
04 - Influencer Content Amplification
Finally, we boost top-performing influencer-created content with data-driven social media campaigns. This element is key to the FYI Framework, helping you achieve greater reach, drive traffic and increase sales.
We focus on key elements like audience mapping, conversion tracking, optimisation triggers, placements and creative content that resonates.
Our team also organises trade licences for any content you use in social media ads. (Additional fees apply for amplification licences.)
OUR SECTORS
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