01 - Finding your fashion influencers

Whatever your style niche and target buyer, there is a fashion influencer out there ready and waiting to promote your products. You’ve just got to find the right one. At Find Your Influencer, we have access to a network of over 10,000 influencers, all with a different set of skills and advantages. Our fashion influencer marketing experts will sift through potential collaborators and narrow your search based on each influencer’s values, audience, style and the type of content they create.

02 - CAMPAIGN BRIEFING & MANAGEMENT

Once you’ve gone through our shortlist and picked the fashion influencer you feel is the right fit for you, it’s time for onboarding. But don’t panic. We can take care of all of the paperwork for you. From negotiating a rate to arranging a contract and sending out samples of clothing you’d like them to try, we’re on hand to help at every stage.

03 - Tracking influencER performance

The great thing about working with influencers through FYI, is that you can follow their performance throughout the campaign. Each influencer will be given access to an online portal for generating trackable URLs. These will then be added to their social posts so you can track results, including clicks and conversions. Ongoing monitoring also means that we can change tack to improve results if needed.

04 - Go live ON THE PLATFORM OF YOUR CHOICE

Every piece of content produced will be checked and vetted to ensure it meets your brief. Following approval, we will ensure that all posts are scheduled at an optimal time to increase engagement. Depending on the platforms you choose, this could be quick outfits of the day on Instagram Stories or in-depth YouTube video hauls.

Take a look at some of our campaign case studies to see examples.

05 - AmplifY Your RESULTS

Spotted a post or video that’s out-performing the others? Great – we’ll take that content and reshare it on your brand’s own social profiles to maximise its reach. This will help to get more eyes on your products and ultimately, generate more revenue for your business.

06 - Monitoring and reporting

In addition to keeping an eye on performance throughout your fashion influencer campaign, we’ll also check in regularly with monthly reports. These will cover all of the key information you need in an easy-to-understand summary, including number of impressions, click through rates and total sales.